Sure Communication ( Ltd

web development, hosting & management
for corporate and commercial
internet presence


Newsletter Aug/Sept 2004 Issue 39S

This edition looks at:

If you do not receive this level of service and proactive support from your existing web developers then you need to talk to us FREE on 0800 074 8575 or contact us Here

  • Web Utilities you should not be without - Meet Carla who will talk you through!

We are pleased to announce another key member of the team so please take a few minutes to meet with Carla our new virtual assistant and let her talk you through our demo centre!

With important cost-savings and business efficiencies. Our systems will allow you to maintain and update your website without the requirement and cost associated with using a web development team.

Meet Carla and sample the latest online products & services which are driving the success of the web projects Sure Communication are involved with, by clicking Here

  • Search Engine News - Using search engines to gain a competitive edge

Search engines can tell you a lot about your competition, if you know what to look for and how to find it.

Where do your competitors receive their traffic from, what search terms drive the most traffic?

Beginning with keyword research. Search for your most obvious terms, including brands and trademarks on the search engines, if you see your competitors consistently showing up in both natural and pay-per-click (PPC) search results, you know your competitors are web savvy.

PPC ads tell you what terms are important to your competition and can help you estimate your competitors' spend. Whilst natural search results can also provide information about link development strategies and keyword research. These will also help you find out newspaper/magazine articles, distributor information or manufacturing contacts.

Search engines offer a wide range of information about your own site and your competitors' sites. Understanding how to search and monitoring the results often provides valuable information about your competition.

Increase quality traffic to your website and blow away the competition &

  • Latest Virus News - Check live virus info here

Ensure you keep up to speed with the necessary updates right here! 

Brought to you in conjunction with Sophos Anti Virus - Click Here for live info on the latest viruses and hoaxes or go to

If you use a computer whether it be standalone or on a network, you need to protect your system! Good protection is achieved by having a security policy which incorporates regular Operating System updates, deploying Anti Virus software and installing a Firewall.

OS updates can be obtained from Microsoft at and affordable Anti Virus and firewall software/hardware is available from various suppliers so there really are no excuses for being caught out. 

Please be certain you take the necessary steps to ensure against compromising your network.

Read more Here

  • Fast Fact - UK consumer online spending has doubled

According to a study by VISA, over the past year Britons have more than doubled their online spending as more people turn to buying their groceries, booking holidays and paying bills over the internet.

Visa said its UK cardholders spent over £2.4 billion online in the first quarter of 2004, a year-on-year increase of 123%. Online sales in the grocery sector more than trebled and books and music sales were up 116% in the quarter, the study found. Online travel sales increased 159% during the same period.

The UK is not the only country experiencing a surge in internet shopping; Spain, France and Italy are also experiencing a doubling of e-commerce sales.

Members Only - The following section of our Newsletter is not published on our website and is for existing clients only. If you are not an existing client but would like a full copy please click Here to request such.

  • Online Marketing

  • Services, Updates & Upgrades

  • FREE & Other Useful Software

  • IT/Internet Legal Issues - 

Contact list for Sure Communication

Sales Enquiries -

Technical Enquiries -

General Enquiries -

Accounts Enquiries -

Telephone: 0800 074 8575

Fax: 0800 074 8570

For your information!

There is a restricted copy of this Newsletter on our Web Site under the Latest News heading on the intro page at

Please pass this link on to anyone you feel may benefit. Thank you.


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Sure Communication ( Limited

Registered in England 4189399 VAT Registration No: 712 0003 16

Registered Office: 3 Jesse Terrace, Reading, Berks RG1 7RS